浅议CPA审计行业专门化问题

随着我国市场经济体制改革的不断完善,CPA审计行业所面临的社会环境也因此而产生了重大的变化。伴随着社会对审计人员的严格要求,审计人员的素质也在不断提高。当然,这对CPA这个行业无疑也产生了深深的影响,同时也对行业的专门化也起到了潜移默化的推动作用。因此在本文中,将会立足于注册会计师审计实务,通过具体分析行业专门化的竞争优势和目前的发展趋势,讨论审计行业专门化可能带来的经济后果,并且与多个上市公司的案例相结合,运用案例分析法、经验总结法、描述分析法等方法合理透彻地剖析出目前CPA审计行业所存在的问题,以及对已经存在的问题作出具体解决方案。     

发展无锡文化创意产业 提升城市文化软实力

无锡作为我国“吴文化”起源地之一,经济实力有目共睹,而文化软实力一直是无锡的弱项。在产业结构优化的背景下,第三产业中的创意产业被证实拉动经济成效显著,因此无锡提升文化软实力,可以从创意产业发展入手,是实现“弯道超车”的有效途径之一。文章研究了无锡城市文化现状与问题,包括历史文化产业发展受阻,经济发展后劲不足;无锡城市文化发展趋“利”少“韵”;创意人才缺少等问题。提出发展无锡文化创意产业,提升城市文化软实力的具体建议:发展创意产业,弥补先天历史文化短板;发展创意文化经济,着眼长期效益;建立创意产业人才引进体系、激励体系与培养体系。     

KD乳业在渠道理论下的营运资金管理分析

渠道理论下的营运资金管理是目前较为完善的管理理论,提高分渠道资金管理有利于企业从细节提高管理效率。本文对KD乳业在渠道理论下进行因素分析,找出其在各渠道中营运资金管理存在的问题,并对各渠道提出改进策略,研究可以对KD乳业营运资金管理效率提高有所裨益。     

Private label shoppers between fast fashion trends and status symbolism – A customer characteristics investigation

The question who the private label prone consumer is has received a lot of attention in research. While we so far have a good understanding of the private label shopper in the grocery industry, there is limited research in other industries. We assess private label shopper characteristics as a driver of private label choice using a unique data set of an online only fashion retailer covering 68,147 women shoes consumers in Germany. Fashion consumers are faced with a tradeoff between price and seasonality of fashion items as discounts are used to sell last season's stock. We find that private label choice is positively influenced by price orientation and less by discount proneness. Thus, private label shoppers are rather a fashion savvy segment focusing on buying more in season but at a lower price.     

Sustainable growth for the self-employed in the retail industry based on customer equity,customer satisfaction,and loyalty

In Korea, traditional retail districts face a serious situation whereby businesses in downtown areas face collapsing as local population declines: resulting in a decrease in self-employed sales and a declining local economy. Traditional retailers use ambiguous accounting and are reluctant to use credit cards, and thus, the overall reliability of their customer data is low. This paper solves this problem by applying the concept of customer equity (CE). We conducted an empirical analysis through questionnaires to identify differences in CE between traditional and new retail formats. The questionnaire consisted of questions related to CE (value equity, brand equity, relation equity), satisfaction, loyalty, and demographic characteristics. CE and satisfaction were measured on a 5-point Likert scale. A total of 400 surveys were completed, resulting in 391 usable returns for analysis in this study. In the regression analysis between CE and customer satisfaction, both old and new retail firms showed statistically significant effects. In the traditional retail industry, value equity and brand equity were statistically significant, while relation equity were not.     

政府补贴、国际知识产权保护与企业创新——来自战略性新兴产业上市公司的证据

政府补贴对企业创新的影响存在争议,在美国重点打击中国战略性新兴产业的背景下,补贴这一产业政策的有效性再次引起热议。本文以2012-2017年沪深A股战略性新兴产业上市公司为样本,研究在国际知识产权保护加强的背景下政府补贴对战略性新兴产业创新绩效的影响。研究发现:中国政府实施的补贴政策有利于促进战略性新兴产业创新,但国际知识产权保护加强约束了中国政府补贴的规模和空间,从而抑制了补贴政策对战略性新兴产业创新的激励作用;此外,基于企业和产业异质性视角,国际知识产权保护的加强主要抑制了补贴对国有企业、内资企业和新材料产业创新的促进作用。进一步完善补贴政策和国内的知识产权保护制度,有利于提升中国在构建国际经济新秩序中的话语权。     

“三链对接,双元协同,多方共享”的产教融合育人平台的搭建与实践

针对目前职业教育产教融合综合指数不高、学生硬核实力与实际岗位脱节、教师四大职能与行业企业实践脱节以及育人目标与产业需求存在“隐形壁垒”等问题,对接产业链、人才链和创新链,校企双方从专业组建、基地建设、课程开发、技术创新、团队打造、人才培养等方面协同共建,构建了多方共享的产教融合育人平台,打造产教融合型的命运共同体。     

高新技术企业盈利水平分析——以恒生电子股份有限公司为例

论文以恒生电子的盈利数据为例进行分析,以期为高新技术企业提升盈利水平提供有价值的参考。论文分析了影响高新技术企业盈利水平的三大因素,从研发费用、科技金融、股票价值三个角度展开阐述,同时,针对高新技术企业的长久盈利和发展,从财务管理和企业创新文化两个方面提出了相关建议。     

医疗器械产业创新集群的现状及路径研究——以宁波市为例

产业集群能提高企业、区域和国家竞争力。当前以产业创新集群为代表的新一轮产业集群正在各地兴起。通过行业融合、知识外溢和集体行动，产业创新集群促进相关企业和支持性机构紧密互动而加速创新。医疗器械产业科技含量高，创新性强，是当前少数几个涉及学科最多的产业之一。以医疗器械产业为研究对象，从集群和区域创新发展的要义出发，挑选宁波地区的医疗器械行业，测算其行业集中度和产业集群效应，提出提升医疗器械行业集群度，激发产业创新集群活力的对策建议。     

Challenges in the Portuguese textile and clothing industry: a fight for survival

The Portuguese textile and clothing industry thrived after 1960, when Portugal joined the European Free Trade Association, and it has been an important industry in Portugal in terms of value added, employment, and exports. Nevertheless, the industry has experienced significant challenges with the final integration of the apparel and textile industry into GATT on 1 January 2005, as well as the admission of relatively low-wage Bulgaria and Romania into the European Union in 2007. This paper describes recent trends in the industry between 1995 and 2016, including a substantial decrease in output after 2005 and recovery in recent years. In addition, a translog cost function is used to examine the existence of economies of scale, the relationships among inputs, and the effects of the 2005 GATT entry on the industry’s costs. The findings include strong evidence of economies of scale, consistent with the many small and mid-sized enterprises in the Portuguese textile and clothing industry. The results are also consistent with capital and labour being complementary inputs, while other input pairs are substitutes. The entry into GATT may have had a negative impact on cost, though the evidence for that effect is weak.